Woodwise Inc, founded in 1988 as Design Hardwood Products, is a leading manufacturer specializing in wood filler products, maintenance solutions, and tools for the hardwood flooring industry. With a legacy built on quality and innovation, Woodwise has been a trusted resource for flooring professionals across North America for over three decades. The company originated from the vision of founder John Goss, a third-generation hardwood flooring contractor, who aimed to create products tailored for professionals by professionals.
At Woodwise, customer loyalty and product quality remain at the forefront, driving the company to continually meet the unique needs of the hardwood flooring sector. The diverse range of wood filler products includes different formulations for various applications, ensuring that professionals can find the ideal solution for their specific tasks. Apart from fillers, Woodwise also offers a suite of maintenance products designed to keep wood floors looking their best, including their renowned No-Wax Hardwood Floor Cleaner.
In addition to product innovation, Woodwise is heavily involved in the hardwood flooring community, actively participating in organizations such as the National Wood Flooring Association (NWFA). The company's commitment to education is demonstrated through its support of NWFA schools and seminars, fostering the development of new talent in the industry.
Woodwise’s expansive distribution network ensures that its products are readily available to professionals and consumers alike. As the demand for quality flooring solutions continues to grow, Woodwise is dedicated to research and development, continuously striving to introduce new and improved products that simplify and enhance the flooring experience.
With a foundation of excellence established since 1989, Woodwise remains dedicated to filling the void in the hardwood flooring market, supporting professionals with high-quality products and exceptional service.